If you’ve been out and about in downtown Tampa, you may have spotted Operation New Hope on the move. That’s all thanks to our new collaboration with Orange Barrel Media (OBM), whose innovative digital kiosks are spreading the word about second chances across Tampa Bay.
Founded in 2004, Orange Barrel Media is a national leader in out-of-home advertising, known for blending art, technology, and community impact. Through their sister company, IKE Smart City, they’ve installed interactive digital kiosks—known as IKEs—in urban centers across the country. These kiosks, placed on city sidewalks and public spaces, feature interactive touchscreens, an engaging suite of applications, and integrated features that support placemaking initiatives. They serve as dynamic hubs for sharing local information, promoting civic engagement, and now, spreading the word about hope through free reentry services.
In April 2025, OBM generously partnered with Operation New Hope to feature information about our free reentry services on more than 30 IKE kiosks throughout Tampa. These high-traffic, street-level touchpoints allow passersby to learn about the support we offer, including career training, transitional housing, mental health services, job placement, and more.
This increased visibility is especially important as we continue to grow our presence in the Tampa Bay area. Since launching our programs in Tampa and St. Petersburg in July 2024, we’ve already served hundreds of individuals as Florida’s Statewide Reentry Network. With the support of Orange Barrel Media, we’re able to connect with more people who may not yet know that hope is just around the corner.
“We first learned about Operation New Hope through our outreach in Tampa as we looked to build meaningful partnerships with organizations making a direct impact in the community,” shared Orange Barrel Media. “The work OHN does to create sustainable opportunities for individuals affected by the criminal justice system is not only important, it’s transformative.”
OBM’s support is part of a larger commitment to corporate social responsibility and community engagement. Their IKE kiosks are designed to connect residents and visitors with what’s happening in their city, from local events and services to civic resources.
“Through our community engagement program, we work hand in hand with nonprofit organizations to amplify their work and help people access support systems they may not even know exist,” OBM added. “Offering this opportunity to Operation New Hope was a natural extension of that commitment. Their mission deserves to be seen, shared, and celebrated.”
Together, our goal is simple: connect people to hope. Whether it’s someone just released from incarceration, a family member searching for support, or a passerby inspired to get involved, we hope this campaign brings reentry services into clearer focus across Tampa.
“We hope this campaign increases awareness of the services Operation New Hope offers and reaches those who need support the most, whether directly or through someone they know,” OBM said. “We also hope it sparks conversations around reentry and opportunity. At its core, the campaign is about connecting people to life-changing resources, and we want it to be a catalyst for opportunity and renewed hope across Tampa.
We are incredibly grateful for Orange Barrel Media’s generosity, innovation, and belief in second chances. By using their platform to amplify our message, they are helping ensure that everyone, regardless of their past, is aware of the opportunities available to them throughout the state of Florida.
